SolarCity and Honda Pair up to Drive more Solar Installations

New Incentives from Honda Offer Car Buyers Low-cost Home Solar

February 26, 2013

The car busi­ness is famous for incen­tives.  Now Honda, one of the first and most inno­v­a­tive EV mak­ers , is team­ing up with SolarCity (NASDAQ: SCTY) on a unique incen­tive to bring low– or no-​​cost solar to its customers.

Honda and Acura deal­ers will now offer their cus­tomers home solar sys­tems at lit­tle to no up front cost.  The com­pany will offer financ­ing through a $65 mil­lion fund it’s set up to get peo­ple started.  Poten­tial cus­tomers get solar for their home with­out hav­ing to fund the up-​​front startup costs, and are locked into a monthly spend that would be less than their cur­rent util­ity bills.  SolarCity ben­e­fits by gain­ing access to Honda’s rich cur­rent and for­mer cus­tomer data, which includes a bet­ter than fair amount of environmentally-​​conscious drivers.


It’s an idea with legs; last week’s announce­ment of the part­ner­ship drew wide acclaim by media, blog­gers and envi­ron­men­tal groups across the coun­try.  A sam­pling of the media follows.

What about you — would you be sur­prised to be offered a solar sys­tem for your home if you were car shop­ping?  Would the offer make you want to learn more?


The New York Times, Home Solar Sys­tems to Be an Option for Honda Customers

The Wall Street Jour­nal, Honda, SolarCity Arrange $65 Mil­lion Fund For Home Solar-​​Panel Sys­tems
*Also cov­ered by Fox Business

ABC News, Honda Gives Free Solar Instal­la­tions
CBS Mon­ey­Watch, Honda, SolarCity raise $65 mln for deal­er­ship, home solar systems

Grist, Honda part­ners with SolarCity to sub­si­dize solar pan­els for cus­tomers
Reuters, Honda, SolarCity raise $65 mln for deal­er­ship, home solar sys­tems
*Also cov­ered by CNBC, CBS News Marketwatch

Bloomberg, SolarCity, Honda Estab­lish $65 Mil­lion Project Invest­ment Fund
*Also cov­ered in Businessweek

The San Jose Mer­cury News, Honda and Acura own­ers qual­ify for $400 dis­count on SolarCity solar sys­tems
*Also cov­ered in Daily Democrat

The San Fran­cisco Busi­ness Times, Honda, SolarCity team up to offer solar to drivers

Forbes, Honda, SolarCity Sign $65 Mil­lion Deal To Help Dri­vers Go Solar

NPR’s Car Talk, Honda and SolarCity Offer Cut-​​Rate Elec­tric­ity From the Sun–for Car Cus­tomers Only

UPI​.com, Honda part­ners with SolarCity, home solar for Honda owners

Investor’s Busi­ness Daily,  An Eclipsed Solar Energy Indus­try Sees Day­light Ahead

NBC​News​.com, Honda goes solar with $65 mil­lion investment

His​pan​icBusi​ness​.com,  Honda, SolarCity to Offer Solar Power Systems

new​jer​seynews​room​.com, Honda and SolarCity Team Up To Endorse Solar Energy

Energy Tri­bune, Home Solar Sys­tems to Be an Option for Honda Customers

The Daily Voice  Elmsford’s SolarCity Offers Deal To Honda Drivers

Think Progress, Honda And SolarCity Part­ner On Low-​​Cost Home Solar Power Leases

Recharge, SolarCity joins Honda for US drive

Seek­ing Alpha, SolarCity Part­ner­ship With Honda A Game Changer

The Bal­ti­more Sun, Honda offers dri­ver help going solar – at home

Sil­i­con Val­ley Busi­ness Jour­nal, SolarCity launches solar invest­ment fund with Honda and Acura

MIT Tech­nol­ogy Review, Care for Home Solar Pan­els with Your Honda?

Media Post, Mar­ket­ing Makes Strange Bedfellows

Detroit Free Busi­ness, Honda, SolarCity to offer solar power sys­tems to customers

Hart­ford Busi­ness, SolarCity, Honda pro­vide $65M for CT solar

Recharge News, SolarCity joins Honda for US drive

Solar Indus­try Mag­a­zine, SolarCity Enters Part­ner­ship With Honda

PV-​​Magazine, SolarCity teams up with Honda for US customers

PV-​​Tech, SolarCity and Honda part­ner to pro­vide solar power

Morn­ingstar, Honda, SolarCity raise $65 mln for deal­er­ship, home solar systems

Honda Own­ers Club, Honda, Solarcity Raise $65 Mln For Deal­er­ship, Home Solar Systems

Busi­ness­Green, Honda and SolarCity to drive rooftop solar with $65m fund

Green­tech Media, Solar Finance Inno­va­tions from SolarCity and Honda…